Skip to content

Your Bag

Your cart is empty

But you're full of potential..

Create an account to join Club Knix and earn points on this order

FreeFlex™ Demi Bra

$68.00 USD

10% off Bra & Underwear Sets*

Our first underwire bra

Comfortable, flexible wire

Lifts and separates

Lightly lined molded cups

| White
| White
| White
| General
| General
| General
| General
| White

Color: White

Size:

True to Size

Size:

Knix Size

Size and Fit Guide

Free Shipping on orders $100+

Shipping

Shipping

Processing Timelines

Please allow 1-2 business days for our warehouse team to pack and ship your order. During peak periods such as sales, holidays and product launches, please allow up to 4 business days for us to process your order. Once an order is placed, we cannot guarantee any address updates, order changes or cancellations. Orders placed on Friday after 1PM will not be shipped until the following Monday.


Split Shipments

Most orders will ship from a single warehouse. However, we occasionally ship from a combination of warehouse locations, so you may receive your order in multiple parts. If items from your order ship in separate packages, we’ll send you tracking information for each package when it becomes available.

Delivery Timelines

For the most up-to-date delivery time estimates, please refer to the shipping timeline at checkout. Delivery timelines do not include processing times. See above for details. All transit times are measured in business days which are Monday-Friday, excluding holidays.

Please note, all shipping timelines are estimates and are not guaranteed.

We are not able to ship to US territories (including Puerto Rico, U.S. Virgin Islands, Guam, Northern Mariana Islands and American Samoa) at this time.

Easy Returns within 30 Days

Bras & Bra Accessories

Returns & Exchanges

Finding the perfect bra fit takes time. We're here to make it easier. Bras (including LuxeLift Tanks and Bodysuits) and bra accessories are eligible for return or exchange within 30 days of delivery. Feel free to remove tags and wash and wear to find your fit before deciding.

Please note: NOOD products must be returned brand new in original packaging within 30 days of delivery.

Still have questions? View our full policy here.

Rewards Members Earn 68 Points

Product Description

Made with an innovative, carbonized flexible wire and wear-tested for more than 625 hours, provides unparalleled lift, separation and support. It’s everything you want from an underwire bra, without the pain of one.

The Underwire Bra Reinvented

Wear tested for over 625 hours, providing unparalleled lift, separation, and support.

All Day Comfort

It's everything you want from an underwire bra without the downfalls of one.

Feels Made For You

Lightly lined, molded demi cups lift and separate for a great shape that looks amazing under lower necklines and T-shirts. Adjustable straps create the perfect fit.

Smooth Coverage

The ultimate t-shirt bra that appears invisible under clothes.

Zoom

| White
| White
| White
| General
| General
| General
| General
| White

How to Choose?

Essential

  • Days you don’t need leak protection. Everyday freshness and moisture wicking.
  • tsp
    0 tsp

Heavy

  • Extra peace of mind. For the first days of your cycle, light bladder leaks, or a full night's sleep without a leak.
  • tsp
    about 8-14 tsp
  • pad
    about 1.5-3 regular pads
  • tampon
    about 4-7 super tampons
  • cup
    about 1.5-3 menstrual cups

Light

  • Daily freshness. For sweat, discharge, period spotting, or backup protection.
  • tsp
    about 1-3 tsp
  • pad
    about 1-3 pantyliners
  • tampon
    about 1-3 regular tampons
  • cup
    about 0.5 menstrual cups

Moderate

  • For mid-cycle flow, surprise cough or sneeze leaks, or a really sweaty spin class.
  • tsp
    about 4-8 tsp
  • pad
    about 1-1.5 regular pads
  • tampon
    about 2-4 super tampons
  • cup
    about 0.5-3 menstrual cups

Ultra

  • Ultimate peace of mind. For the heaviest period days, light bladder leaks, unexpected postpartum flow, or overnight protection.
  • tsp
    about 15-20 tsp
  • pad
    about 1.5-2.5 super pads
  • tampon
    about 7-11 super tampons
  • cup
    about 2-3 menstrual cups

How it Compares

FREEFLEX™ TECHNOLOGY

Meet our first wired bra reimagined for optimal comfort and support

Wear tested for more than 625 hours to provide unparalleled lift, separation and support.

Carbonized Flexible Wire

Innovative carbonized wire flexes and moves with you, delivering the classic structure of an underwire without pinching or digging.

3.9
Rated 3.9 out of 5 stars
Based on 467 reviews
Total 5 star reviews: 240 Total 4 star reviews: 71 Total 3 star reviews: 53 Total 2 star reviews: 53 Total 1 star reviews: 50
68%would recommend this product
ComfortRated 3.9 on a scale of 1 to 5
FitRated -0.1 on a scale of minus 2 to 2
SupportRated 4.1 on a scale of 1 to 5
467 reviews
  • Rated 5 out of 5 stars
    12 hours ago
    Awesome bra

    I’ve been searching and trying so many different bras, came across this one and it’s a keeper! I absolute love how it fits? Doesn’t gape or cause overflow! 10/10

    Sandy G.
    Verified Buyer
  • Rated 5 out of 5 stars
    Yesterday
    Bra purchased

    Love the bra. I will buy a couple more when I come to town. The service was beyond excellent.

    Karen

    Karen G.
    Verified Buyer
  • Rated 5 out of 5 stars
    Yesterday
    Great bra

    Comfie despite the wire support.

    SARAH C.
    Verified Buyer
  • Rated 5 out of 5 stars
    2 weeks ago
    My favourite bra

    My favourite bra! Its so soft and the wire is the perfect support. The quality is amazing. I love knix bras but this one takes the crown!!

    Jessica C.
    Verified Buyer
  • Rated 5 out of 5 stars
    3 weeks ago
    Great bra

    I wasn’t sure about this bra because I usually enjoy something a little cuter looking. But I have to say I reach for this bra anytime I need something smoothing with great support. Will definitely buy another!

    Henrietta B.
    Verified Buyer
  • Rated 5 out of 5 stars
    3 weeks ago
    My new fav bra!

    Literally bought 3 of the Demi Flex bras in and considering buying a fourth in a new colour! Shipping is in a decent time frame!

    Lydia J.
    Verified Buyer
  • Rated 5 out of 5 stars
    3 weeks ago
    Good

    Unfortunately, I took small size, next time will be careful, but it is really good

    Viktoriia Z.
    Verified Buyer
  • Rated 5 out of 5 stars
    4 weeks ago
    Finally!!

    An underwire that’s comfortable! And supports. Loving this bra.

    Amanda K.
    Verified Buyer
  • Rated 5 out of 5 stars
    1 month ago
    Better than I’d imagined!

    Comfortable. Don’t even know I’ve got a bra on.

    Jennifer C.
    Verified Buyer
  • Rated 5 out of 5 stars
    1 month ago
    Ike do review

    I love ALL my KNIX underwear, I have briefs and bras in every color, briefs in every style as well!!!

    Linda J.
    Verified Buyer
  • Rated 5 out of 5 stars
    2 months ago
    Beautiful Bra

    I am really enjoying wearing my Demi bra, it is very comfortable and I love the Black with Speckles.I even purchased two more bras.

    Carolyn H.
    Verified Buyer
  • Rated 5 out of 5 stars
    2 months ago
    really nice

    basic wired bra - but really nicely done

    Ziwei Y.
    Verified Buyer

Your bra questions, answered.