And We're on a Mission
We believe it’s time that all women lived totally, unapologetically free. Free from judgement. Free from self-doubt. And free to be yourself.
That’s why Knix designs intimates for every life stage with one goal in mind: to make you feel more comfortable in your own skin.
Knix was started when our founder, Joanna Griffiths, first learned about the realities women face after childbirth, and endeavoured to create a line of beautiful and comfortable leakproof underwear. After talking with hundreds of women, it was clear that the underwear market had too much frill and not enough function. And that women weren’t finding products that actually met their needs. Since then, she has grown Knix to be a world leader in innovative intimates.
When it comes to making the most comfortable intimates, Knix is the world leader in wire-free bras and functional underwear. We've pioneered the use of patented bonding technology to create seamless, chafe-free designs, as well as fabrics with support structures built right into them.